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Resources

Founder marketing, without the fluff.

Playbooks, templates, and benchmarks from the Growthme team and the founders we work with. Most are free. A few of the deeper ones ask for an email — so we know where to send updates.

Featured resource

The 90-Day AEO Playbook

A step-by-step plan for getting cited by ChatGPT, Perplexity, and Google AI Overviews in one quarter.

AEO · Guide
The 90-Day AEO Playbook
Article
Free
GTM · 4 min read

What Shipped in Q2 2026

Every meaningful change to Growthme this quarter, plus what's coming next.

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Article
Free
AEO · 6 min read

Why Answer Engines Are Eating SEO (and What to Do About It)

The short version: rankings still matter, but citations matter more. Here's how the buying journey changed.

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Template
Free
AEO · Worksheet

Buyer Prompt Discovery Worksheet

Free 1-page worksheet to surface the 20 questions your buyers type into ChatGPT before they type your name.

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Guide
Free
GTM · 9 min read

Positioning in 90 Minutes

A tight, opinionated framework for founders to nail their category, promise, and proof — without a workshop.

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Video
Free
GTM · 12 min video

Growthme Product Walkthrough (12 min)

A no-slides tour of how founders use Growthme to run marketing end-to-end. Recorded live with the team.

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Guide
Gated
AEO · 22 min read

The 90-Day AEO Playbook

A step-by-step plan for getting cited by ChatGPT, Perplexity, and Google AI Overviews in one quarter.

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Article
Free
Analytics · 7 min read

The 6 Founder Marketing Metrics That Actually Matter

Cut through the dashboard noise. These are the six numbers we check every Monday — and why.

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Template
Gated
ABM · Template pack

ABM Starter Kit for Founder-Led Sales

The 25-account list, message matrix, and 3-touch sequence template we use to open cold enterprise doors.

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Guide
Gated
Content · 14 min read

Content Repurposing Playbook

Turn one long-form asset into 12 distribution pieces — the exact system our best customers use.

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Template
Gated
Founder brand · Template pack

Founder Brand 30-Day Content Calendar

A month of ready-to-post LinkedIn hooks, story beats, and repurpose ideas — mapped to buyer stages.

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Video
Gated
ABM · 45 min video

ABM Message Matrix Workshop (Recording)

45-minute live session on building a message matrix that lets your team personalize outreach at scale.

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Report
Gated
Analytics · 42-page report

State of Founder Marketing 2026

Survey data from 480 seed-to-Series-B founders on what channels, tools, and rituals actually move revenue.

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